Digital Fundraising from A to Z

How Nonprofits Can Show the Impact of Donations

Wed, 19 Jun 2013 14:47:48 +0000

Successful nonprofits know that keeping their supporters happy is always a top priority. Did you know that 77% of younger donors are likely to stop donating to a nonprofit that doesn't tell them how their donation is making an impact?

Your supporters want to know they're creating impact! And often, that knowledge can be the deciding-factor behind…

- Author: Artez Updates

Winning Web Content for Sports Charities

Thu, 13 Jun 2013 18:16:50 +0000

What makes for engaging web content can vary by charity and by industry. When it comes to online fundraising, one of the most unique groups is sports charities!

Of course, there are a few different types of sports charities. Most major professional sports teams also manage fundraising divisions which allow them to carry out initiatives that give…

- Author: Artez Updates

6 Secrets Nonprofits Use to Target Teens on Twitter

Thu, 06 Jun 2013 19:11:05 +0000

It's time to include teens in your Twitter strategy!

A new study by the Pew Internet and American Life Project has found that teens are increasingly turning to Twitter. Between 2008 and 2010, the number of teens on Twitter had nearly doubled! Teens are warming up to Twitter to follow their idols, and share their thoughts, and follow memes. What…

- Author: Artez Updates

Top 6 Tips for Engaging Major Donors

Thu, 30 May 2013 17:38:57 +0000

How are major donors different than regular donors? The answer is simple. Major donors give bigger gifts! Major donors are a vital part of any fundraising campaign or nonprofit. They are often counted on to fund key initiatives, close large budget gaps, and fulfill much needed operational expenses.

Of course, just because someone has a lot of…

- Author: Artez Updates

3 Big Keys to Understanding Millennials

Thu, 23 May 2013 18:24:14 +0000

The millennials: They're the mysterious age group that every nonprofit is scrambling to try to understand. Millennials are the children of baby boomers, were born between 1980 and 2000, and are now between the ages of 13 and 33.

Why is this generation so crucial to the long-term success of your nonprofit? In certain ways, millennials think and…

- Author: Artez Updates

Five Reasons Your Charity or Nonprofit Should Be on Tumblr

Tue, 21 May 2013 16:38:22 +0000

Everybody's talking about Yahoo's recent acquisition of Tumblr! Yahoo spent an incredible $1.1 billion to bring the popular blogging platform into its ranks. If you hadn't been paying attention to Tumblr before, now's the time to learn more about this trending network.

So, why is Tumblr so popular? Here's five good reasons...

Simplicity: I…

- Author: Artez Updates

DIY Graphics: How to generate design for social media on a budget

Thu, 16 May 2013 18:52:01 +0000

It's no secret that images create much higher engagement rates on social media channels like Facebook and Twitter! Images are especially important assets for a charity when you consider the booming popularity of networks like Pinterest and Instagram.

Large organizations can hire teams of graphic designers or work with outside agencies to produce…

- Author: Artez Updates

How to Involve Charity in Your Wedding

Tue, 14 May 2013 17:39:24 +0000

With summer on the horizon, wedding season is about to kick into full-gear!

What does this have to do with fundraising? More and more, charitable couples are choosing to make a donation to a cause they're passionate about instead of providing a wedding favour to their guests.

Our Julia Silvestri Wong shared her thoughts about participating in a…

- Author: Artez Updates

Keep calm … And use an editorial calendar!

Wed, 08 May 2013 15:50:59 +0000

If you've decided to make use of channels like social media and blogs a main part of your multichannel fundraising strategy, an editorial calendar can not only help you keep calm, but also stay strategic, focused, and effective!

So, what exactly is an editorial calendar? It's an efficient way to keep track of your nonprofit's content across…

- Author: Artez Updates

The Buzz on Facebook and Mobile Fundraising from #DigitalLeapTO

Thu, 02 May 2013 15:40:05 +0000

Thanks to so many Digital Leap attendees sharing insights on Twitter, we gathered some great statistics and takeaways about socia media, Facebook, and mobile fundraising!

- Yaz Maziar (@yazmaziar) May 2, 2013

- Frankie Chow (@FrankieChow) May 2, 2013

- Heather Brown (@Heather_Brown2) May 2, 2013

- Beth Schular (@Be…

- Author: Artez Updates