Digital Fundraising from A to Z

Archives for April 2011 « Recent Articles

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Claire Kerr, Artez's Fundraising Director shares her tips on social media strategy for nonprofits.

Originally published on
April 26, 2011

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Like many charities and nonprofit organizations, you've probably put "Do something with social media!" on your list of marketing objectives for 2011.

Most nonprofits are already maintaining a presence on one to three popular social networks such as FacebookTwitter or YouTube. If you're not there yet, it's easy to feel pressured to leap in.

Social media projects are notorious for sucking up staff time and energy. Do you have the…

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Raising money in today's diverse communities is a growing challenge for fundraisers. Success requires innovative strategies, successful collaborations, and a respectful understanding of people's differences.

Our recent webinar with Robin FowlerM.Ed., CFRE, Senior Associate, The Offord Group, Inc., explored the impact of diversity on the behavior of charities, fundraisers and on philanthropy as a whole. Robin discussed how to incorporate and embrace diversity to enhance fundraising results…

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3 tips for engaging your supporters this spring fundraising event season.

Originally published in Fundraising Success Magazine, March 16, 2011 
by Mark Sutton, President, Artez Interactive


Spring fundraising event season is upon us once again. Many of you have been setting up event registrations and getting peer-to-peer fundraising pages set up for your supporters. A few may even have used some mobile apps in place for your event fundraising. With all this, it's important to remember that the people and how you engage with them - not the technology - determine…

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