In 1999, while working with Canadian Breast Cancer Foundation (CBCF) to develop the first electronic tax receipt recognized by Revenue Canada, Artez saw an opportunity to take the previously manual paper-based registration and fundraising process online for the CIBC Run for the Cure — and it did so, with huge results.

In the first year after making this transition, $50,000 was raised online, but in the six years since then, the amount raised online has grown to over $7.5 million, accounting for almost half of the public money raised by CIBC Run for the Cure participants. CBCF believes much of this money would not otherwise have been generated through traditional means.

And while the extra money raised is extremely important, CBCF also recognizes the tremendous value added by the online tools in helping them administer the nationwide event, as well as the significant reduction in administrative costs realized through electronic tax receipting and easier management of participant and donor information.

Almost everyone has had a loved one affected by breast cancer. Artez is proud to be helping the Canadian Breast Cancer Foundation to help so many people, all while breaking new ground in online fundraising.