Terry Fox Foundation
Our switch last year to a new online pledging system proved to be extremely popular. It helped our online participants to raise an extra $1.3 million, for a total of $3.4 million - an increase of 58%.
The Terry Fox Foundation has two national campaigns: the Terry Fox Run and National School Run Day. To increase the reach of their inspiring message, the Terry Fox Foundation had a goal to enhance user fundraising experience by a new online pledging system. Artez became the source of that new system, enabling the Terry Fox Foundation to increase their online presence through new digital and mobile channels.
With over 40% of young Canadians being more willing to make mobile donations, the foundation's launch of the mobile platform has Apple, Blackberry and Android users excited to support the cause!
How did they manage to increase mobile donations by 58%?
Read the full study