Brand & Thought Leadership - the Power Duo

In this dynamic and engaging webinar, Matthew Diamond, Partner and Managing Director of Hunter Straker, Canada's most established branding and design firm, will profile examples of various thought leaders from around the world - from different sectors, both profit, not for profit, and elsewhere, to examine how these organizations established a position of dominance. "Thought Leadership", the key to marketing communications, will be defined, and the key success factors required in order to achieve this status will be explored. Of particular relevance will be a brief examination of some of the social media now available to individual and non profit organizations to take advantage of to create and build their brand and profile and in turn, supporting their cause. You will leave this webinar with a better understanding of some strategies to help manage your brand profile, in the online and offline world. 

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