How charity: water raises millions through digital channels

Why water? Because nearly 1 billion people on the planet don't have access to clean drinking water. In just five years charity: water has raised over $40 million and funded more than 4,200 water projects in 19 different developing countries bringing clean water to millions. Paull Young, Director of Digital at charity: water reflects back on his two years leading the organization's online activities including a milestone earlier this month - raising enough funds to serve their two millionth person with clean, safe drinking water. Paull will share key lessons learned and best practices of how charity: water has grown at over 75% annually over the past two years while raising over 75% of its funds through digital channels.

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