The Overachiever's Guide to End of Year Fundraising

Think it's too soon to start preparing for year-end fundraising? Think again!

Earn your overachiever's gold star and get cracking with nine steps you can use now to raise more money in December.

You might know that 40 percent of all online donations come in during December. But did you also know that year-end fundraising doesn't just happen in December? It takes months of list building, inspiring donors, cultivating them, testing, and analyzing metrics to make the absolute most of year-end opportunities.

Join Alia McKee Scott of Sea Change Strategies and Eric Rardin of Care2 for a great discussion on concrete ways you can maximize your strategy and tactics this year.

Participants will learn the most successful fundraising strategies including:

    * How to create compelling fundraising campaigns that motivate web visitors to make a donation on your website.

    * Which easy fixes you can make to your donation page, so that donors complete the donation process.

    * How to communicate with donors before, during, and after they donate money online to your nonprofit and build long lasting relationships.