"You Got Chocolate in My Peanut Butter..." Synchronizing Online & Offline Fundraising
Integrating online and offline fundraising campaigns is like mixing peanut butter and chocolate...You don't always think to combine flavours, but when it works, it's spectacular! In this session we'll present holistic strategies to merge new media with the traditional principles you're already using.
We'll also discuss what happens when you create an online program without an offline component! Did you think it was all about Facebook and Twitter? Not if you want to raise money online! This lively, upbeat session will feature bite-sized case studies followed by gobstopping tips you can implement in your own organization.